I'm Rebecca Casciano, Clean Beauty Makeup Artist, Wellness Coach and Founder of The Sacred Beauty Movement. I'm on a mission to empower women to redefine beauty on their own terms.
My mom taught me at a young age that, "When you look good, you feel good!" I later learned that the reverse is also true - that when you feel good, you look even better. These powerful ideas have shaped my lifestyle, my self-esteem, and my philosophy on beauty.
Since 2000, I have worked as a celebrity and fashion makeup artist, helping hundreds of models and clients look their best. My entry into the fashion world, however, coincided with my own beauty concerns. I had been suffering with cystic acne for several years and found little relief from conventional treatments. Rather than settling for medications with possible side effects, I decided to take a holistic approach.
I transitioned to a whole-foods, plant-based diet and embraced natural healing modalities such as acupuncture, herbs, cleansing, yoga and meditation. I gradually found that not only did my skin begin heal, but I improved my overall wellness and adopted a conscious, healthy lifestyle that was more aligned with nature and spirituality.
Why is it important for women to view their beauty as something sacred?
Because it is sacred, but we've been programmed to believe that it's external and something we have to achieve. When we realize that beauty is our birthright and all we have to do is recognize and celebrate it, we become more confident and thus, more powerful creators of our lives.
What is the importance of sisterhood?
Sisterhood reminds us that we're not alone, but surrounded by so many kindred spirits who share in our experiences, dreams, successes and challenges. It's so uplifting and comforting to know that other women are there for you, cheering you on and supporting you. I believe that sisterhood is necessary for our individual lives and communities to truly progress and thrive.
There is an emotional shift when women begin to discover the connection between their inner and outer beauty. How does this feel for you as a facilitator?
It feels so important and needed. It makes me feel like I'm doing what I'm meant to be doing.
What is the most rewarding part of this work for you?
When women tell me how my work has impacted their lives in so many different, positive and empowering ways, my heart swells! Even the small steps are meaningful-- I'm so grateful to be a part of women's journeys to deeper self-love and realization of their beauty.
What makes you feel good and how does this translate into the way you look physically?
It makes me feel good to take care of myself, spiritually, mentally and physically. I enjoy every part of my self-care, from meditation to makeup, and I feel that my outward appearance and energy reflect that.
What is one beauty ritual you cannot go a day without?
I'd have to say washing my face. This feels like a very basic and important part of my morning and evening rituals.